From the lion "hadakara body soap", the "hadakara body soap foam-smooth feel type" with a foam-type finish is now available. It will be released nationwide from March 31st.

"Hadakara Body Soap" is a body soap that says, "Every time you wash, it moisturizes your skin and makes it softer." By firmly adsorbing moisturizing ingredients to the skin, it exerts a high moisturizing effect while removing dirt. Since its launch in 2016, it has been evaluated as "the wash is smooth enough to make you want to touch it" and "I was impressed by the dense foam". Another feature is that you can enjoy a variety of scents such as "Fresh Floral", "Creamy Soap", and "Pure Rose".

The new product "hadakara body soap foam-smooth feel type" is a body soap that uses adsorption moisturizing technology that prevents the moisturizing ingredients and smooth liquid ingredients from being washed away. The moisturizing effect keeps the skin moist and smooth without stickiness. The use of liquid ingredients rather than powder allows the pump to come out in foam without clogging the filter. With a "green citrus scent" that adds a clean muguet to citrus such as fresh lemon.


There are two types of lineup, "main body (530 ml)" and "refill (420 ml)". The price is open. The composition and packaging of the liquid type have been renewed, and it will be developed as "hadakara body soap smooth feel type".