New items based on the theme of "Minna Atsumaru Nondemo" from "Sumikko Gurashi," a popular character from San-X, will be available at retail stores and online stores nationwide from around late April.

Sumikko Gurashi: New Theme "Minna Atsumaru Nondemo

Minna Atsumaru Nondemo" is a special theme commemorating the 10th anniversary of "Sumikko Gurashi. All the Sumikko that have appeared in the past will gather, from the usual Sumikko to the long-awaited Sumikko.

The lineup includes clear folders, tote bags, acrylic stand collections, etc. For more information on "Minna Atsumaru Nondemo", please check Sumikko Gurashi Tsushin (official site).

Sumiko Gurashi

The character was created in 2012 with the keyword "Koko ga ochiruku nondemo" ("This place is calm"). They are not only cute, but their slightly negative and surrealistic characters and stories have gained popularity among a wide range of people. When you get on a train, the seats on the far side of the train are always occupied, and when you go to a cafe, you want to get a seat on the far side of the train as much as possible.... Sumikko" characters embody such feelings that many Japanese people have.

* Designs and specifications may differ between the photo and the actual product.

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