Shabondama Soap will release a "48th Anniversary Can" on May 1 to commemorate the 48th anniversary of the switch to "additive-free soap" this year. In conjunction with the 48th anniversary, "Snort," a 48th anniversary note, will also be available.
48th Anniversary CanThis year marks the 48th anniversary of Shabondama Soap's switch to the production and sale of additive-free soap. The number "48" is a special number for Shabondama Soap, as the word "Shabondama" is derived from "sha (48) bondama," meaning "soap ball. We have designated the 48th anniversary as a commemorative year with the meaning of "Kan-Sha (48)" for the support we have received so far.
In 2004, the 30th anniversary of the switch to additive-free soap, Sunol (powdered soap for washing) in a can was released in limited quantities and was well received. In response to many requests for the product to be released again, the "48th Anniversary Can" was planned.
Design ideas were solicited from employees, and out of more than 100 design proposals, a retro idea was chosen that reflected the original package design when the company switched to additive-free soap. The can measures 250 high x 216 wide x 216 deep (mm).
The set includes one "48th Anniversary Can," one "Soap Powder Sunol 2.1kg" for washing, and one measuring spoon (paper). The price including tax is 3,630 yen. The price of one "48th Anniversary Can" is 2,200 yen.
Shabondama Soap will begin shipping the cans sequentially from May 6.