The real estate / housing information site "HOME'S" conducts a questionnaire survey of Tokyo residents regarding their favorite shopping streets. The result was announced as " Ranking of favorite shopping streets chosen by Tokyo residents".


■ Ranking of favorite shopping streets chosen by Tokyo residents

As a result of asking 360 Tokyo residents about their "favorite shopping streets," many shopping streets such as Kichijoji and Koenji, which are ranked high in the "popular towns," were selected.

The top 20 favorite shopping streets selected by Tokyo residents are as follows.

1st place Kichijoji Sun Road 68 votes 2nd place Amaya Yokocho 66 votes 3rd place Tokoshi Ginza Shopping Street 64 votes 4th place Kichijoji Diamond Street 43 votes 4th place Nakano Broadway 43 votes 6th place Tsukiji outside market 38 votes 7th place Musashi-Koyama Shopping Street PALM 36 votes 8th place Sugamo Jizo-dori Shopping Street 34 votes
9th place Sunamachi Ginza shopping street 32 votes 10th place Koenji shopping street (Pal shopping street / Junjo shopping street etc.) 30 votes 10th place Yanaka Ginza shopping street 30 votes 12th place Jujo Ginza shopping street 29 votes (8.1%)
13th place Happy Road Oyama Shopping Street 27 votes (7.5%)
14th place Asakusa Nakamise Shopping Street 25 votes (6.9%)
15th place Asagaya Pearl Center 24 votes (6.7%)
15th place Shibuya Center Street 24 votes (6.7%)
17th place Shimokitazawa Shopping Street (South Exit Shopping Street / Ichibangai Shopping Street, etc.) 19 votes (5.3%)
18th place Ogikubo / Church Street Shopping Street 16 votes (4.4%)
18th place Kagurazaka-dori shopping street 16 votes (4.4%)
No. 20 Azabujuban Shopping Street 15 votes (4.2%)
20th place Sunshine 60 street shopping street 15 votes (4.2%)

By gender, more women than men answered that they liked Togoshi-Ginza Shopping Street. Conversely, Nakano Broadway's approval rating is higher for men than for women. Overall, the result was that men tended to prefer shopping streets with plenty of bars and entertainment facilities, and women tended to prefer shopping streets with side dishes and old-fashioned shops.

■ Why do you like the shopping street?

When asked about the reasons for choosing "favorite shopping street", the number one reason was "because it is lively" at 39.7%. This was followed by 37.2% "because there are many stores / enriched" and 35.0% "because the atmosphere of the town / station where the shopping street is located / because I like it".


■ Is "there is a shopping street" nearby the decisive factor in choosing a place to live?

When asked if the nearby shopping district would be the decisive factor in choosing a place to live, 38.1% answered that it would be the decisive factor, and 46.4% said that it would not be the decisive factor, but it should be emphasized. The results show that about 85% of people consider the shopping district to be an important factor in choosing a home.


The survey period is from January 19th to 20th, 2015. The subjects of the survey are men and women between the ages of 20 and 59 living in Tokyo, who answered that they "like the shopping street very much" in the preliminary survey and "purchase side dishes at least once a week". The number of valid responses was 360 samples.