Tokyo Nishikawa has launched a new total bedding brand "&Free" this spring. To celebrate its debut, a bedding experience event, "&Free Personal Fitting Lab," will be held at Omotesando Hills (Shibuya-ku, Tokyo) from March 20 to 31.


&Free is a brand that features "personal fitting" by the company's sleep specialists, Sleep Masters, who suggest the most suitable bedding for your body. The lineup includes a wide range of high-quality bedding, such as ergonomically designed high-function mattresses, custom-made pillows, down futons, and silk futons.


event, the company's Japan Sleep Science Institute will offer for the first time to the general public the "Body Pressure Distribution Measurement Program" that it has been offering only to top athletes and celebrities. The program includes a trial of mattresses with different firmnesses and functions, and a body pressure measuring device that measures the state of back sleeping and side sleeping to determine the mattress that provides a natural sleeping comfort.


In addition, the curves from the back of the head to the neck are measured, and a custom-made pillow is made to adjust the height in 14 places, allowing visitors to experience the ideal sleeping comfort by combining a &Free mattress and a custom-made pillow suited to each individual body.


The event will be held at Omotesando Hills R-STUDIO, Omotesando Hills West Building 1F, 4-12-1 Jingumae, Shibuya-ku, Tokyo, from 11:00 to 20:00. Admission is free, and no products will be sold.