Collaboration items of popular characters "Hello Kitty" and "Doraemon" representing Sanrio and Fujiko F. Fujio will be released sequentially from August.


The first item in the collaboration series will be about 320 types of items such as clothing, fashion accessories, stationery, lunch items, and interior items. It will be developed with a design concept for adults over high teens, such as those with "secret tools" as a motif and those that express characters with silhouettes and coloring.


Each item will be sold in advance at the limited-time shop "Doraemon meets Hello Kitty at Takashimaya" which will open from August 12th to 25th in Nihonbashi Takashimaya (Chuo-ku, Tokyo), and will be sold at department stores and specialty stores. It will be sold sequentially at limited shops, Sanrio shops, Sanrio online shops, etc.

Other limited-time shops are as follows. The items handled are different for each store.

・ Nihonbashi Takashimaya Period: August 12th-August 25th Place: 1st floor front event space Business hours: 10: 00-20: 00

・ Seibu Ikebukuro Main Store Period: August 27th to September 8th Place: 1st floor Apple City Business hours: 10am to 9pm (Monday to Saturday), 10am to 8pm (Sunday)

・ Keio Department Store Shinjuku Store Period: October 1st to October 7th Place: 1st floor front entrance Special venue Promotion space Business hours: 10am to 8:30 pm (Monday to Saturday), 10am to 8pm (Sunday)

・ Kiddy Land Harajuku Store Period: August 22nd-End undecided * Corner development

・ Tokyu Hands Umeda store (inside Daimaru Umeda store)
Period: August 29th-September 18th * A corner will be opened on the 10th floor