Seven types of mayonnaise-type seasonings will be released from March 1st to commemorate the 100th anniversary of the founding of Kewpie, which is familiar with mayonnaise. The editorial department has also experienced the new sensation mayonnaise, which has become a hot topic due to the drastic efforts of area-limited sales!

"Local x Mayo" project

The series is a seasoning developed for each region by dividing the whole country into seven areas: Hokkaido, Tohoku, Kanto / Koshinetsu, Tokai / Hokuriku, Kansai, Chugoku / Shikoku, and Kyushu / Okinawa. Focusing on the "local taste", the seasoning is made by adding seasonings that symbolize each region to the base mayonnaise.


The Kanto region where I live is "Teriyaki Sauce & Mayo" because it has a "Japanese taste". Since I was a kid, I know the taste of my favorite food, Kewpie!


Not to mention the compatibility of the richness of mayonnaise and the sweet and spicy teriyaki sauce, the taste of soy sauce is more firmly insisted than I expected, and it tastes the most delicious part of the teriyaki burger.


Kewpie's recommended arrangement using this mayonnaise is "salad chicken and green onion toast". By roasting the mayonnaise, the teriyaki feeling becomes even stronger, and it messes with the heated and sweetened green onions ...! It will be an elaborate toast that can be lined up in a bakery.


This is a simple "Teritama" mixed with a boiled egg. By the way, the package also contains recipes that can reproduce this taste at home, so it seems useful to remember it as an arrangement.

Everything is delicious that you will want to buy while traveling

I tasted everything at the recital, but all of them had distinctive characteristics within the range of mayonnaise, and I enjoyed it as if I was visiting the tastes of the whole country. I especially liked Tohoku's "Seafood Soy Sauce Dare & Mayo" (released on April 19). The taste of seafood soup stock is perfect for hand-rolled sushi and rice balls.

At present, there are no plans for mail order, etc., and local mayo can only be purchased at stores in each region. If you are planning a trip or business trip, I think it's an ant to buy as a souvenir ♪

* The Kanto / Koshinetsu, Kansai, Kyushu / Okinawa areas will be released (shipped) on March 1, and the Hokkaido, Tohoku, Tokai / Hokuriku, and Shikoku / Chugoku areas will be released on April 19. Reference retail price is 280 yen each (excluding tax)