New mask products "B-style UV cut mask pleats type" and "B-style pleats type cool comfort ice lavender" from Hakugen Earth are now available. It will be released on April 1st at drug stores, supermarkets, and home centers nationwide.

■ Bee Style UV Cut Mask Pleated Type
A loose-sized mask that uses a UV cut material with a UV shielding rate of about 90%. It completely covers the face line and firmly protects the eyes and cheeks where UV rays are a concern. The pleated shape with side fit processing creates a space around the mouth and is also characterized by a refreshing appearance. The material of "air through manufacturing method" is used for the mouth, and it is light and comfortable to wear.


A refreshing white color is used. The price is open with 3 pieces per bag.

■ B-style pleats type cool comfort Ice lavender "B-style pleats type cool comfort" is a product released in 2018 as a mask for "soft and light comfort". 7 times more breathable than conventional Hakugen Earth products. With a beautiful line shape that is particular about the shape, a beautiful silhouette is also realized. The vertical pleats on the chin and the pull-up tacks on both sides make the face line look neat and clean.



The "Ice Lavender" to be released this time uses a cool color. The price is open with 7 pieces per bag.