P & G will release "Ariel Power Gelball", a new-shaped gelball-type detergent that is neither powder nor liquid, in late April and "Bold Punipunitto Gelball" in mid-July.

The gel ball type detergent is a new type of detergent in which a gel-like detergent for one wash is sealed on a unique new material film.


A new "Water Activate Formulation" gel-like detergent with a reduced water content and ultra-concentrated detergent components is sealed inside the water-soluble film "Magic Film". This makes it possible to mix effective cleaning ingredients in a high concentration, and achieves high cleaning power with a single grain.

In addition, the convenience of picking a grain with your fingers and putting it in the washing machine eliminates the hassle of weighing and refilling so that it does not spill, which was unavoidable with conventional detergents.