The third GU×Chiikawa collaboration! Concept of "If Mr. Pochette's Armor created a fashion brand" Image of fictional brand "YOROISAN'S

GU will sell items in collaboration with Chiikawa. The items will be inspired by a fictional brand called "YOROISAN'S" that incorporates embroidery designs with a handmade feel.

g.u. "Chiikawa" collaboration collection: T-shirts, loungewear, accessories, etc.

A collaboration collection with the popular character "Chiika" is now on sale at g.u. stores nationwide and online.

g.u. Collaboration collection with TV animation "Jutsu Kaisen"! Designed for men's, women's and kids' characteristics

g.u. is pleased to announce the release of a collaborative collection with the TV anime "Jutsu Kaisen". The collection features designs tailored to the characteristics of men's, women's, and children's wear respectively.

GU Pokemon Winter Collection released --Parent-child link coordination! Baby items too

Introducing the Pokemon Winter Collection from GU. A lineup of women's, men's, kids' and baby's items. Parents and children can also enjoy link coordination.

High-performance and fashionable mask from GU! A lineup of color variations and trending materials that make your complexion look beautiful

From GU, a mask series that combines functionality and fashion is now available. High-performance filter and "GU DRY" material are used, and you can put it in the laundry net and wash it.

The second GU x Pokemon T-shirt is here! There is also a Pikachu pouch

The second special collection of GU and Pokemon is here. The Pokemon of the stage "Galar region" of the latest series "Pokemon Sword Shield" is designed.

Comfortable summer with GU "Mint Pajamas" --Cool and gentle touch

From GU, "Mint Pajamas" containing mint ingredients are now available. It has a cool contact feeling and moisturizing treatment. A lineup of 5 products including "pile pajamas (short sleeves)" and "pile pajamas dresses (short sleeves)".

GU x Pokemon T-shirts and pajamas are cute! Designed Pikachu, Eevee, Mew, etc.

Introducing a special collection in which GU and Pokemon have teamed up for the first time. All 39 types of Pokemon have appeared in women's, men's, and kids' items.