Check out the top 10 most popular cosmetic items at LOFT, including "Kau Akabako Beauty Cream" and other popular rankings!

Check out the top 10 most popular "Cosmetics & Beauty" products published on the official Loft online store! Cow Red Box Beauty Cream", "Clay Cream Shampoo Trial 2 times", etc.

Mouthwash "Listerine Snow Mint" released --Seasonal refreshing mint flavor! For bad breath and tartar care

Mouthwash "Listerine Snow Mint" (liquid toothpaste) is now available. Seasonal mint flavor. It has the effects of preventing bad breath and tartar deposits and whitening teeth.

"Listerine Coconut Splash" Limited quantity --Refresh with coconut flavor for summer

"Listerine Coconut Splash (liquid toothpaste)" is now available. Seasonal coconut flavor. It is useful for preventing bad breath and tartar deposits and for whitening teeth.

Also for disaster prevention supplies ♪ MUJI "Portable toothpaste set" --Comes in a compact case that can be used as a cup

Introducing MUJI "Portable Toothpaste Set". Folding toothbrush and toothpaste are housed in a compact case that can also be used as a glass.

3 selections of 100-level washbasin storage goods --Dryer holders, toothbrushes & cup holders, etc.

Introducing Hundred yen store goods that are useful for storing washbasins. There are three types: "Toothbrush & Cup Holder", "Wire Dryer Holder", and "Sponge & Bottle Rack".

Cherry-scented toothpaste "Ora2me stain clear paste Sakura fluffy mint" --Sakura-colored "Habrush Miracle Catch"

Review of oral care products "Ora2me Stain Clear Paste Sakura Fluffy Mintha" and "Ora2me Hub Brush Miracle Catch (Sakura Color)". You can enjoy a slightly refreshing cherry blossom flavor and a design based on cherry blossoms.

"Ora2me toothbrush miracle catch" with cute cherry blossoms--Toothpaste also has a cherry blossom flavor

From Sunstar's "Ora2me" brand, "Ora2me Stain Clear Paste Sakura Fluffy Mint" and "Ora2me Habrush Miracle Catch (Sakura Color)" are now available. The design is based on cherry blossom flavor and cherry blossom color.

The toothpaste doesn't have to be a tube, right? "Reach pump type toothpaste" is a new sensation

I tried using a gel-type toothpaste "reach pump type toothpaste" in a pump bottle. One push gives you one dose, so you can brush your teeth smoothly.

Perfume in your mouth for your breath! "Breath Parfum" in a cute bottle from "Breath Care"

Introducing a mouthwash that gives your breath a scent from the "Breath Care" series. You can take care quickly before meeting people.

[Column] Convenient for finding souvenirs ♪ Fashionable and interesting items found at supermarkets in Scandinavia

For local meals and souvenirs. Introducing the situation of supermarkets in Scandinavia including "Iyama" in Denmark and rare products.

[Hundred yen store & MUJI] 6 convenient travel goods for summer girls' trips

A must-see for anyone planning a trip during the summer vacation! We have collected 100 items and MUJI items that will make your journey comfortable.

The flagship store of the popular shampoo "BOTANIST" has opened! An oasis in Harajuku with a cafe

"BOTANIST", which develops hair care products, opens a flagship store in Harajuku, Tokyo. I've seen it a little earlier!

"Ora2" in collaboration with Perfume is cute! Toothpaste has a "flower dance" flavor

The "Ora2" product, which is a collaboration with the popular techno-pop unit "Perfume", will be released.

Treatment for teeth--Dense dental lotion from "Apaguard"

Treat your teeth like your hair. The dental lotion "Apagard Deep Care" used after brushing teeth has been released.

Tablet-shaped mouthwash from "LUSH" --A new habit after brushing your teeth

Three types of solid mouthwash will be released from "LUSH". A solid mouthwash made with a "self-preserving formula" that enhances the preservative effect with naturally derived ingredients without using synthetic preservatives.