Shabondama Soap has been selling a series of "Snoopy Design" products with the theme of "Kindness, Diversity, and Family" since early October. The product contents remain unchanged.

Snoopy-designed additive-free soap

Snoopy, who appears in the globally popular comic "PEANUTS," is a character loved around the world beyond generations. In "PEANUTS," Snoopy is portrayed as a character with a rich personality and many depictions of the importance of caring for oneself, the people around one, and the earth.

Shabondama Soap is loved by people of all ages for its commitment to additive-free soap that is gentle to both people and nature. Because of the similarities in being loved by people of all generations and the empathy for the PEANUTS worldview, this year marks the 48th anniversary of the switch to additive-free soap, and Snoopy-designed products are now available.


The number "48" is a special number for Shabondama Soap, from the word "shabondama (48) bobon-dama". The 48th anniversary is a commemorative year for Shabondama Soap with the meaning of "Sansha (48)" for those who have supported the company.

The theme of the package design is "Kindness, Diversity, and Family. The individual packages of "Shabondama Bathwater" come in five different designs, with only one featuring a heart-shaped polka dot design. The design makes the daily washing scene more enjoyable.


The products with "Snoopy design" packages are as follows. The contents of the products will remain the same.

Shabondama Bathtime 3-pack 478 yen (tax included, same as below)
Soap toothpaste: 440 yen
Additive-free body soap with plenty of foam 1,122 yen
Baby soap foam type 1,133 yen