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Danish supermarket "Irma" pop-up store in Shibuya--Japanese limited edition!


The "Irma" pop-up shop, the first in Japan, opens at "The Conran Shop Kitchen" in Shibuya, Tokyo. The store's original goods and Japanese limited items are on sale for a limited time until May 14th.

Iyama is a Danish organic supermarket with a history of over 150 years. Many original items designed with a girl character called "Iyama-chan" are also available and are popular in Japan.

A girl nicknamed "Iyama-chan" in Japan

The logo tote bag is also popular as a souvenir

At this pop-up shop, we have a lineup of new organic cosmetics series such as tote bags and kitchenware. In addition, the Japanese limited product "Jute Tote Bag" is also on sale in advance.

A basket with a cute Iyama branding iron (1,800 yen)

Kitchen towel with Iyama casually embroidered (1,600 yen)

Japan limited "jute tote bag" (2,500 yen)

The jute tote bag is a bag that reproduces the paid paper bag of the same store with jute fabric. It's a size that fits in a lot, so it seems to be useful not only as a shopping bag but also as a storage item.

Behind

Since there is a gusset, I tried to stock toilet paper

It's a lot more expensive than the local price, but I'm glad that the author, who has no plans to travel during the holidays, can feel a little extraordinary. It is said that food will arrive after Golden Week, so if you are interested, don't miss this opportunity! * All listed prices do not include tax

The store is located in the Conran Shop Kitchen on the 5th floor of Shibuya Hikarie ShinQs, 2-21-1, Shibuya, Shibuya-ku, Tokyo. Business hours are from 10:00 to 21:00.
The Conran Shop Kitchen "Irma"
Address: 2-21-1 Shibuya, Shibuya-ku, Tokyo
Hot Topics:Shibuya
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