KATE

completes the new Lip Monster promotion "MEMORIES OF RED"

The

story of Lip Monster is finally complete

. The campaign has been launched. The promotion reveals the secret of "the story of the color that awakens desire" and "black lipstick.

The setting

and story of

"MEMORIES OF RED" "MEMORIES OF RED" takes place in a distant future where color has been lost. The story begins when Ayami Nakajo visits the secret red forbidden library. There, she finds a book containing stories about the various colors of the Lip Monster. Guided by the black lipstick, Ms. Ayami Nakajo's lips begin to change color as she reads the stories, and she gradually regains her desire.

The

Secret of "Black Lipstick"

Lipstick, which has lost its former color and turned black, deceives humans like a creature with a soul, and as it travels through the Lip Monster's colorful stories, it remembers its desire and regains its color.

Commemorative campaign launched to celebrate the completion of the book!

To celebrate the completion of "MEMORIES OF RED," KATE has launched a campaign. The application period is from June 13 to June 19, 2024. To enter, follow the official KATE X and choose one of four "memorable stories" to post. A total of 40 winners will be selected in a drawing to receive an actual Lip Monster (10 winners for each color).

Features of L

ip Monster KATE's Lip Monster is a long-lasting, fall-out-resistant lipstick that keeps its freshly applied color for a long time. This is due to KATE's proprietary technology that utilizes the moisture that evaporates from the lips and transforms it into an adhesive gel film. This prevents the color from fading even when wearing a mask or drinking a beverage, and prevents the lips from drying out.

Lip Monster is available in a total of 17

colors

(including 6 limited-edition colors for the Web), with a variety of colors that can be used in various situations. For more information and images of the finish of each color, please visit the official website.