Check out the top 10 most popular cosmetic items at LOFT, including "Kau Akabako Beauty Cream" and other popular rankings!

Check out the top 10 most popular "Cosmetics & Beauty" products published on the official Loft online store! Cow Red Box Beauty Cream", "Clay Cream Shampoo Trial 2 times", etc.

loft cherry blossom items! Cherry blossom scented hair care, hand cream, eau de toilette, fabric softener, 3D cards, etc.

Cherry blossom items are now available at Loft and Loft online stores nationwide. The lineup includes approximately 650 items such as hair care and body care products and message cards.

"& Honey Silky" Hair entanglement and stiff care! Moisturizing / protective ingredient 90% or more

Hair care brand "& honey" will release a new series "& honey Silky" specializing in hair entanglement and stiffening care.

Amino Mason Spring Limited Sakura Bouquet Scent! "Sakura Limited Kit 2021" with mask pack and hair oil

Amino Mason will release a limited number of "Sakura Limited Kit 2021 with Mini Mask Pack" and hair oil as a spring limited collection.

Amino Mason "Mint Limited Kit 2020" for comfortable hair care! Two types of moist and smooth

From the hair care brand "Amino Mason", the summer-only "Mint Limited Kit 2020 with Mini Mask Pack" will be released.

"Water retention swell care" series from & honey! For hair that is moisturized and protected with 90% or more

From the "& honey" brand, the "water retention swell care" series "& honey Melty" that approaches swells and curly hair is on sale. More than 90% of the product is composed of moisturizing and protective ingredients.

Limited edition of "Dia Beaute HIMAWARI" with ginger extract--Moisturizing and cohesive for winter hair

From the hair care brand "Dia Beaute HIMAWARI", a limited quantity "Dia Beaute Triple Set (Moist & Repair)" is now available. The moisturizing ingredient "ginger extract" is blended.