Check out the top 10 most popular cosmetic items at LOFT, including "Kau Akabako Beauty Cream" and other popular rankings!

Check out the top 10 most popular "Cosmetics & Beauty" products published on the official Loft online store! Cow Red Box Beauty Cream", "Clay Cream Shampoo Trial 2 times", etc.

SHIRO "White" Series - Pure fragrance of a bunch of white flowers! Eau de Parfum, Diffuser, Hair Balm

SHIRO will launch a limited edition "White" series of fragrances. The lineup includes White Eau de Parfum, White Fragrance Diffuser Liquid, and White Hair Balm.

"Bath Magic Lin Air Jet" from Kao --Bath Magic Lin has the best cleaning power and easy-to-apply spray in history

The bath cleaner "Bath Magic Lin Air Jet" is now available from Kao. Uses a container that can evenly apply mist. Detergency is also enhanced.

"Senka Perfect Melting Balm" Melting raw balm makeup remover! Protects moisture by turning off dirt

"Senka Perfect Melting Balm" will be released. Makeup remover that smoothly cleanses with a new melting texture.

Sumikko Gurashi pattern ♪ "Kirekira! Toilet cleaner" limited package --Clear lemon scent

From "Kirekira! Thorough cleaning sheet with one toilet cleaner", a refill design of "Sumikko Gurashi" is now available. It has a clear lemon scent.

Recommended other than soap! 3 products such as Utamaro Liquid and Cleaner --Wide from washing, cleaning and kitchen

Introducing the sister products of the popular partial washing laundry soap "Utamaro Soap". Utamaro Liquid, Utamaro Cleaner, and Utamaro Kitchen.

[Review] The Public Organic "Essential Oil Color Lip" is 100% naturally derived, but it's petit plastic

Review the "essential oil color lipstick" of the domestic organic cosmetics brand "The Public Organic"! It features a gentle color derived from 100% natural stone and a super feminine scent with 100% essential oil.

Is it okay to make it so easy ...!? "Look Plus Bathtub Cleansing" that allows you to clean the bath without rubbing

Just spray the detergent mist on the bathtub and let it flow after 60 seconds. Have you tried "Look Plus Bathtub Cleansing", which can be said to be a bath cleaning revolution?

Natural but high detergency! American-born plant-derived detergent "Mrs. Myers Clean Day" landed in Japan

The American-born plant-derived detergent "Mrs. Myers Clean Day" has landed in Japan this summer. I was able to feel the natural scent and high detergency.

"Kirekira!" Cleaning sheet collaborated with Rilakkuma--Products with decoration stickers

Cleaning supplies brand "Kirekira!" Is now available in a collaboration package with Rilakkuma. Wipers and toilet seats with decoration stickers are also available.

Toilet paper and deodorant power have a Scandinavian taste ♪ Collaboration products of St. and Eliere are now available at LOHACO

"Deodorant power" and "Eliere" brand collaborate with Scandinavian design. Produce a "toilet to show".

Clean the back of the toilet edge--Easy and clean with a "flushable toilet brush" or "Kirekira!"

Introducing useful goods for cleaning the back of the toilet. There are various types such as disposable brushes and thick and durable sheets.

Gracefully removes dirt from the toilet-- "To White Twight", a fragrance cleaner whose decisive factor is "white"

Introducing Earth Pharmaceutical's fragrance cleaner "To White Twight," which helps clean the toilet. A simple white container fits nicely into the space.

White sneakers come back! "JASON MARKK" shoe cleaner can be used for suede and is versatile

I tried "JASON MARKK" which is popular among sneaker lovers. This is amazing.

Gel sticks to stubborn stains in the bathroom and kitchen! "Scrubbing Bubble Powerful Gel"

Introducing a gel-type cleaner for Scrubbing Bubbles. For water stains in the bath and stubborn stains in the kitchen.