SHIRO Limited Edition Parfum "SPRING LETTER"

SHIRO will release a limited edition perfume series "SPRING LETTER" on March 9.

SPRING L

ETTER The "SPRING LETTER" fragrance is a limited-quantity release that evokes the image of a "spring flutter" of slightly pink cherry blossoms, which will be in bloom earlier than expected. Three items are available to be scented on a slightly chilly day.

The fragrance is characterized by a fresh, clear floral and slightly sweet powdery scent. The fruity top notes of grapefruit and cassis, the transparent floral middle notes of freesia, muguet, and rose, and the last notes of musk and powdery fragrance gently spread, creating an adult fragrance loved by everyone.


Harumeki", which was born in Minami-ashigara City, Kanagawa Prefecture, blooms earlier than other varieties, such as Someiyoshino, in mid-March. The flowers, which look like a Japanese paper streamer, are red at the beginning of blooming and become lighter in pink as time goes by. The strong, sweet fragrance of this cherry blossom is widely spread, so even if you are far away, the fragrance will alert you to its blooming.

SHIRO PERFUME SPRING LETTER

An elegant floral fragrance with a hint of sweetness and calmness. The fragrance changes depending on the place and time of application, such as around the neck or on the arms. The fragrance lasts approximately 5 to 6 hours.


Instead of water, the product contains distilled water from yuzu trees in Tokushima Prefecture. The 50mL product retails for 11,203 yen (tax included).

SPRING LETTER Parfum Diffuser Liquid (with 10 sticks

) Refill liquid for the perfume diffuser in a glass container. It spreads a rich fragrance in the space and creates a relaxing time.


The strength of the fragrance can be adjusted by increasing or decreasing the number of sticks according to the size of the room. One bottle of this product can be used for approximately 5 months.

500 mL, 12,100 yen. The perfume diffuser glass base is 11,000 yen, and the perfume diffuser sticks (10 sticks), sold separately, are 990 yen.

SPRING LETTER Oil Perfume

A roll-on type oil perfume that can be easily enjoyed while on the go. The oil parfum has a light feel and spreads the fragrance more gently than the 50mL parfum. Contains calendula oil, which is highly moisturizing.


The fragrance lasts approximately 1 hour. The fragrance lasts longer if the spray type perfume is applied on top of the oil perfume. 10mL, 4,400 yen.

[Reservations/Release Dates]
February 22, 2023 (Wed): SHIRO Membership Program "FAST RESERVE (advance reservations for members)" begins
February 25, 2023 (Sat): Limited quantities available for advance purchase at SHIRO online store (from 10:00 a.m.) and select SHIRO stores*.
March 9, 2023 (Thu): On sale at SHIRO online store (from 10:00 a.m.) and at SHIRO directly-managed stores nationwide
* Some stores are SHIRO Sunagawa main store, SHIRO Omotesando main store, and SHIRO Jiyugaoka store.