Kao's skincare brand "Curél," which is designed for dry and sensitive skin, will release a foam-type full-body cleanser "Curél Foaming Body Wash (Quasi-drug)" on September 13. 480 ml packaged at an open price.

Body wash with gentle foam to wash your body
Body wash with gentle foam to wash your body

This product is a full-body cleanser that thoroughly removes sebum and dirt while protecting "ceramide," an essential skin component that tends to run off during washing. It contains anti-inflammatory agents (active ingredients) and is said to prevent rough skin.

For those with dry, sensitive skin that even the friction of a sponge can irritate, the product is designed with a fine, smooth lather so that it can be gently washed by hand. The product is mildly acidic, fragrance-free, and colorant-free, and can be used even on the delicate skin of babies.

Currently, a present campaign is being conducted on the Curel website, where 4,000 people will be selected by lottery to win this product. Entries will be accepted until November 2.