L'Occitane appoints MINGYU of SEVENTEEN as Asia Ambassador! Unreleased footage of the press event is now available on official Youtube [October 2023] Image 1

SEVENTEEN's MINGYU Becomes L'Occitane's

First Asian Ambassador

MINGYU's Unreleased Video on Official Youtube

L'Occitane proposes "Art de Vivre," a luxurious lifestyle in Provence L'Occitane, the luxury lifestyle brand from Provence, has released a previously unreleased video from the press event where MINGYU of SEVENTEEN became the first Asian ambassador for L'Occitane's body and hand care products. This is a must-see for fans to see her relaxed appearance.

Behind-the-scenes of the

press event MINGYU appeared at L'Occitane from the scramble crossing in Shibuya In the video of the press event held at L'Occitane Shibuya TOKYO, MINGYU suddenly appeared at the scramble crossing dressed in a pure white linen shirt and jeans and enjoyed the products in the store. and enjoys the products in the store.

Before the press conference begins,

MINGYU

is seen enjoying "Immortelle Salad" and "Honey Lemon Tea Soda," popular menu items at the café, and taking care of her hands with "Shea Hand Cream," which she uses on a regular basis. The secret of frequent care to maintain beautiful hand skin was revealed.

Reasons for deciding to work with L'Occitane

In the video, MINGYU says that she likes L'Occitane's contribution to the earth and people around the world, and that her empathy for the recycling program, almond tree planting, and support activities for women in Burkina Faso were deciding factors in her decision to work with the company.

Life-size MINGYU is also a must-see

! The film shows MINGYU's true face, which is not usually seen, such as enjoying the view of the Shibuya scramble crossing from the cafe on the second floor, taking a selfie in the store, and smiling and waving to the staff before heading to the press conference.

About L'Occ

itane L'Occitane uses sustainably and ethically sourced ingredients such as shea butter and almond butter to support women in Burkina Faso, West Africa, and to help replant almond trees. This has resulted in the replanting of more than 17,000 almond trees in the Provence region, supporting more than 42,000 women in Burkina Faso.

Product Information

Shea Hand Cream (150mL, 3,960 yen) moisturizes dry hands and protects fingertips with shea oil. Almond Moisturizing Shower Oil (250 ml, 3,630 yen) maintains the skin's natural balance while the gentle scent of almonds envelops the entire body, leaving it moist and supple.



L'Occitane appoints SEVENTEEN's MINGYU as Asia Ambassador! Unreleased footage of the press event is now available on official Youtube [October 2023] Image 2

L'Occitane appoints SEVENTEEN's MINGYU as Asia Ambassador! Unreleased footage of the press event is now available on official Youtube [October 2023] Image 3