Last week April 5th was the Christian holiday "Easter". Overseas, it seems that the habit of "egg hunting", in which children search for colorfully painted "Easter eggs" by hiding them in the garden, is indispensable.

Such an egg hunt is also performed on the official website of the handmade cosmetics brand "LUSH".


The story goes back a week ago. One thing I was curious about when I was looking at the site to look up product information. It is a “NOT FOUND (Error 404)” page that notifies you of an error when you hit an incorrect URL in the address bar or the like. There was a mysterious announcement on the same page on the LUSH site.


So, on April 4th, when I displayed the error page again ... What a golden egg appeared!


Click the image to go to the product page.


Apparently, the identity of the egg was a bath bomb called "Error 404". Besides, it seems that you can purchase for free by ordering one or more regular items, so go to the cart with the item that was just about to run out.


A few days to look forward to. The bath bomb arrived with the ordered product!


The glitter and shape of the error 404 is similar to the "Golden Egg " currently on sale, but it is bluish overall and has a "404" engraving on the surface.


As soon as you dissolve it in the bathtub, a beautiful pattern like sand art spreads on the surface of the water, and after it melts, it becomes a beautiful blue bath like the tropical sea. The scent is refreshing with geranium and orange flowers, and you can enjoy the best bath time like a resort spa!


By the way, this bath bomb is an item that has not been released at stores or mail order sites. It's a rare item of "NOT FOUND".

Easter is over, but this campaign will be held until the bath bombs are out of stock. If you plan to shop at LUSH, don't forget to get it!